Logos is an important term provided by Aristotle. He uses it to describe a rhetorical appeal to that makes our message more persuasive to an audience. And, contrary to popular belief, it does not simply mean "logic," which does not explain logos adequately. There's much more to the story as explained in the video.

What is Pathos? It's Aristotle's term for appealing to your audience's emotions. This does not mean, however, that you as a speaker have to become emotional. Persuading somebody usually involves touching listeners' emotion. The video defines and explains and then gives you three concrete ways to put pathos into practice. 

So, what is this "ethos" concept people talk about for public speaking? This video is the first in a three-part series on Aristotle's ethos, pathos, and logos. These are the class rhetorical appeals that Aristotle said speakers can use to make their messages persuasive. Let's take an in-depth look at this term.

Some people I know do not practice their presentations beforehand. Sure, they make some notes and prepare their thoughts but they never actually stand up behind closed doors and talk it through aloud. Well, in my experience, 95% of how a presentation turns out is determined by how you practice. This video gives you five concrete tips for getting the most out of your practice sessions so you are always at your best.