My Book
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Quote from the publisher describing Alex's book:"Alexander Lyon presents 31 case studies in organizational communication that explore issues of courageous communication.
Through case studies on many well-known organizations such as Google, the Miami Dolphins, NASA, Comcast, the Boy Scouts of America, Netflix, Taco Bell, Massachusetts General Hospital, Merck Pharmaceuticals, and others, the book articulates a communication-based model of courage around four themes: Courageous communication is collaborative, upward, transparent, and engaging. The book presents both effective and cautionary portraits of organizations as they responded to complex issues. It situates the case studies in existing literature and provides practical guidance for enacting courageous communication in professional settings." The book (2016) is published by Peter Lang, Inc. an international academic publisher. |
Endorsements from the Back Cover
"This book vibrantly shows how to create a winning formula for organizational success by becoming collaborative, communicative, transparent, engaging, and COURAGEOUS! Alexander Lyon has written a go-to guide for practitioners, and a perfect resource for organizational, management, and business courses." ~ Sarah J. Tracy, Arizona State University, Tempe |
"This is an exceptionally written book on effectiveness and ineffectiveness in organizational communication. Its numerous case studies provide excellent examples of the pitfalls and successes associated with organizational communication. I recommend this book to both students and leaders. ~ Robert R. Ulmer, University of Nevada, Las Vegas |
